Economic Empowerment Through Coir Industry: A Study on Production and Market Dynamics in Tamil Nadu's Namakkal District

Abstract

Abstract

The coir industry in Tamil Nadu, particularly in Namakkal District, serves as a vital contributor to rural economic development and employment generation. This study explores the dynamics of coir production and marketing, analysing its economic impact, challenges, and future opportunities. Using a mixed-methods approach, the research highlights factors influencing the industry, such as raw material availability, technological adoption, financial accessibility, and market expansion. The findings reveal that while the sector demonstrates resilience, it faces barriers like inadequate modernization, inconsistent supply chains, and limited global reach. This paper proposes actionable recommendations, including skill development, cooperative models, technological upgrades, and policy interventions, to promote sustainable growth and global competitiveness. Emphasizing eco-friendly practices, the study underscores the potential of Namakkal’s coir industry to transform into a significant player in sustainable markets.

Keywords

Coir Industry, Economic Development, Market Dynamics, Sustainability, Technological Upgradation, Rural Employment, Policy Interventions, Eco-Friendly Products.